Branding

The Brand Excelerator™ System

Brand Excelerator™ is a complete system to help you sell integrated marketing campaigns to clients--and you can private label it for your agency with the click of a mouse. Based on over 25 years of experience in the field, this is a proven system for small to mid size agency business development.

Brand Excelerator™ helps you self-liquidate and monetize the sell-in and branding process. The system includes:

  • Initial Proposal Template – easy to customize in about an hour for any client to propose
  • Client Homework Document – to help the client prepare for the one to two-day brand strategy session
  • Customer Survey Template – makes it easy for an admin to use for information-gathering from your client’s customers on key branding and marketing questions
  • Agenda for a One to Two-Day Facilitated Branding Session – a proven agenda that will deliver a brand positioning statement and all of the information needed to craft a Marketing Communication Plan
  • Experienced Branding Session Facilitator – a facilitator with 20+ years of experience in facilitating branding sessions to guide your group
  • Brand Positioning Statement – in a proven format with that has delivered results for Fortune 100 companies, small and mid-size companies, as well as non-profit organizations
  • Executive Summary Template – with a proven format that you can brand, to share the results, insights and recommendations from the branding session
  • Marketing Communications Plan – based on the branding session results and developed in collaboration with your team, the plan will include the marketing strategy, creative approach and recommended elements of a brand marketing campaign with budget estimates for client approval Click here to get more info on Marketing Communication Plans.

With Brand Excelerator,™ our client agencies have experienced that:

  • Campaigns are easier and more profitable to sell-in
  • Clients tend to commit to larger buys for execution
  • Creative ideas stay on track and are less compromised by the clients
  • Execution runs more smoothly with fewer revisions and changes
  • Overall, the agency is able to deliver creative excellence more profitably

Branding Services

  • Brand Consultation
  • Facilitated Branding Sessions
    • On-site with Executive Team
    • Phone with Online Support

Complimentary Samples

  • Brand Excelerator™ Overview
  • Branding Session Executive Summary
  • Marketing Communication Plan

Call 949-249-0300
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